Archive for September, 2009
Trust Facts & Stats
Wednesday, September 30th, 2009Did you Know …
2009 Edelman Trust Barometer survey (January 2009) – Edelman PR
http://edelman.com/trust/2009/
Only 38% of Americans said they trusted business, down from 58% last year.
Lowest trust levels recorded in more than a decade of Edelman tracking
Nearly two out of three Americans (62% of informed publics) say they trust corporations less now [...]
Are You Trustworthy?
Monday, September 21st, 2009Trustworthiness in the business world is no longer just nice to have … it’s essential. Following Bernie Madoff’s $65 billion Ponzi scheme, the latest Edelman Trust Barometer study, an annual survey of business trust and credibility, saw trust among U.S. businesses drop an unprecedented 20% in just one year. ?????? ????? ????
Alexandra Levit, in [...]