Reputation
It Can Pay To Be Ethical – Ethisphere Institute’s 2010 List of World’s Most Ethical Companies
Tuesday, March 23rd, 2010The Ethisphere Institute announced its fourth annual selection of the World’s Most Ethical Companies on March 22, 2010. The list shows a strong correlation between business ethics and performance. These companies go beyond making statements about doing business “ethically” and translate those words into action.
Investing in ethics is beneficial for any company, even in [...]
Johnson & Johnson ranked as most reputable U.S. company – Reputation Institute’s 2009 U.S. Pulse study
Tuesday, December 15th, 2009Johnson & Johnson ranked as the most reputable U.S. company, according to Reputation Institute’s 2009 U.S. Reputation Pulse. Other companies in the top five: Kraft Foods, UPS, General Mills, and FedEx.
AIG, the financial services firm, suffered the biggest drop in the index. Last year’s winner, Google, fell to number eight and lost significant reputation [...]